
Employer: Freelance / On-Going Work
SUL IRMAOS
Sul Irmaos Smokehouse is a family operated Portuguese restaurant run by two brothers who pride themselves on their service and, of course, their mouth-watering smoked food. You gotta eat here!
MARKETING COLLATERAL
DINE-IN MENUS
BIG & BOLD. That was the idea behind the in-house menu redesign. The new oversized 11x17" menus displayed all their food items at one glance, breaking the mould of conventional menus. This new design was not only a hit with the owners and customers, but was an alternative, cost-effective option!



TAKE-OUT MENUS
The menu design was transferred into a traditional 8.5x11" brochure. This layout kept costs low without sacrificing branding.

Front, flat view. 8.5x11. Roll-fold finish.

Back, flat view. 8.5x11. Roll-fold finish.
BUSINESS CARDS
These new business cards maintained the overall brand and design, tying in all their marketing collateral seamlessly.

Inspiration




The chalkboard menu wall was the inspiration for their marketing collateral


The boys getting some media love as they rub elbows with You Gotta Eat Here's host, John Catucci.